Subject line options
- [Your service] for {{company}}'s weddings
- Vendor for this season, {{firstName}}?
- {{company}} + [your business]
A photographer, decorator, caterer or makeup artist reaching out to wedding planners and venues for referrals.
Hi {{firstName}},
I run [your business], a [service — e.g. candid wedding photography] team based in {{location}}.
I know planners only recommend vendors who show up on time and don't create work for them, so I'll keep this short: [one line on how you work — e.g. we deliver previews within 48 hours and coordinate directly with your team].
I'd love to be on {{company}}'s list for the coming season. Could I share our portfolio and rates for your reference?
[Your name]
[Phone number]{{firstName}}, {{company}} and the other double-brace fields fill in automatically per lead in Outly. Replace anything in [square brackets] yourself before sending.
A performance or content agency opening a conversation with a direct-to-consumer brand.
A founder introducing a software product to an SMB owner who probably runs things on spreadsheets and WhatsApp.
Pitching a service — admissions marketing, software, content — to a coaching institute before admission season.